Ezines and Newsletters, Oh My!
Well, I was doing some more reasearch on advertising an online business and came across a hot topic - Ezines and Newsletters. Quite a few people were discussing these topics in many forums and have stated that this has been the most effective way to advertise - passively of course.
Well, I have created an article, which I am trying to post to ezines at the moment. It's quite difficult to find a list or directory. Tried to "Google" quite a few keywords, but very few searches showed up. It seems like they don't want to be seen - strange!
I think that it's a great form of advertising because you get to write about a topic that you are very comfortable with and give your views and opinions on it. Then others read it and IF they are interested, they just might click on the link of your web site that is stated at the bottom. This method can be a new way of obtaining potential or even current customers for your site.
Newsletters are also great, but I do not really have the time for it at the moment. When you have a nicely built database of customers or even prospects, you should start one up, just so that you can let them know:
- You're still alive,
- You're site is still up and running (read my article on this part),
- And you have some new and fresh ideas on the topic of your site.
Will keep you posted on how things go. I head that press releases are wonderful as well, but those are offline topics (but very effective as well).
If you would like to read the article I wrote recently, please go to this link:
http://ezinearticles.com/?Handbags---Fake-or-Real?&id=25013
Teke care,
Richard
www.bagsofbargains.vstore.ca
posted by Bags of Bargains @ 2:59 PM
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